BRIEF

NSQUARE is a Hong Kong-based premium watch brand targeting the high-end fashion market in Asia. To expand its brand awareness and sales, Comms8 was entrusted to help the brand expand in the Hong Kong, Singapore and Malaysia markets.

STRATEGY

Brand direction & content creation: To bring the overarching brand message in respective markets, we identified 3 core brand identities and created content around the theme of ‘innovation’, ‘fashion’ and ‘gender neutral’.

Facebook boost post: In order to boost sales and redirect traffic to NSQUARE’s site, we strategically promoted posts on Facebook to raise awareness.

RESULT

We secured over 3,000 new followers on social media platforms including Facebook and Instagram.

The monthly website traffic was also increased by 136%, significantly increased brand exposure.