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Insights & Ideas
Asian EV brands are conquering global markets, with EVs accounting for 20% sales growth in Europe, 2023. As the EV market hits $800B in 2024, discover how brands are redefining the future!
81% of B2B buyers trust industry influencers. Discover how to integrate influencers with B2B marketing strategies for brand success in Asia's competitive markets!
TikTok Refugees are flocking to RedNote (Xiaohongshu / RED), now with 300M users. Learn why 39% of TikTokers seek stable monetisation and niche-driven communities.
Nio’s 2,300+ battery-swap stations globally redefine convenience, while Asian EV brands like BYD lead with 22% influencer engagement growth in 2023. Discover how innovative strategies drive their global success.
Brands using Instagram Broadcast Channels see 15-20% higher engagement and boost loyalty with member communities. Learn key benefits and pitfalls to avoid!
Saudi Arabia’s “This Land is Calling” campaign launched in 2024, inviting travellers to explore its rich landscapes and heritage. With tourism growth hitting 73% from Western markets, see how Saudi is shaping a new era!