China’s E-Commerce Shopping Festivals: 3 Ways To Unlock Billions in Sales

China’s e-commerce market is one of the largest and fastest-growing in the world, with online sales crossing over $2 trillion in 2022. Festivals like Singles’ Day, 618 and Double 12 Day offer huge opportunities for foreign businesses to develop a strong brand presence in the Chinese market.

MarketingGuest User24 October 2023E-Commerce, China Shopping Festival, Chinese shopping habits, E-Shopping FestivalsComment

How are Chinese consumers changing shopping habits in response to COVID-19?

We have summarised four main shopping habits based on the analysis of point-of-sale data from more than 100 million shoppers in China during Covid 19.

Blog, Marketing, StatisticsCarol C14 October 2020Chinese shopping habits, Chinese consumersComment