China’s Entertainment Industry Is Expanding Overseas

Thanks to the rise of social media, China’s entertainment industry is busily expanding overseas. As China’s domestic market has grown fiercely competitive, the investment required to build a user base in China has become so high that Internet companies would need to consider expanding to other markets.

Blog, TrendCarol C17 March 2021Chinese marketing, Branded content, entertainment, globalisation, bilibili, tvdrama, iQIYI, tencent, NetEase, onlinegame, tiktok, mobilegame, asiancultureComment

Five insights from Post-90s Chinese Mobile Netizen

Here are Five insights of 90s Chinese Mobile Netizen. Post-90s in China is now the largest mobile Netizen group, with over 362 million people forming this new emerging segment! This trend could not be overlooked and let us tell you why!

Blog, Marketing, StatisticsCarol C1 December 2020Chinese consumers, china marketing, Youdao, Zhihu, WPS, Dingtalk, NetEaseComment