China’s E-Commerce and Social Media are Merging in 2024

China’s social commerce is evolving rapidly, blending e-commerce and social media. With live streaming driving a market valued at nearly 5 trillion yuan in 2023, platforms like Taobao and JD.com offer unprecedented opportunities for brands to engage consumers.

BlogGuest User10 September 2024china, southeastasia, Taobao, Tmall, JD.com, Guangguang, socialcommerce, livestreaming, contentmarketing, growth, KOL, KOL Marketing, influencer, InfluencerMarketing, brandComment