China’s video streaming market is booming, with over 944 million users and $47.5 billion in value by 2023. Discover how brands can leverage streaming platforms and live commerce to engage with Chinese consumers.
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Digital transformation contributes to more advanced operations in different sectors and the pandemic has catalysed this transformation across the globe. This article provides insights into how APAC countries integrate digitisation into the new normal.
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The MarketingPulse, an integrated and branding marketing conference organised by HKTDC, came to an end last week. The online conference took place from 30th-31st March. The theme of this year’s conference is ‘Marketing for GOOD’ and we have selected 4 key insights from the conference.
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A quarter spent in 2021, while the hit of Covid-19 pandemic and the start of lockdown didn’t seem to have happened that long ago, the world’s medical industry – particularly in Asia, has evolved massively.
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The growing demand for advanced mobility options will propel the Asia Pacific shared mobility market growth by 2024. Many industry observers believe that e-bikes will become China’s next craze. Taiwan saw a great growth in shared electric motorbikes.
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