Posts tagged PR
Top 4 Insights from MarketingPulse ONLINE 2021

The MarketingPulse, an integrated and branding marketing conference organised by HKTDC, came to an end last week. The online conference took place from 30th-31st March. The theme of this year’s conference is ‘Marketing for GOOD’ and we have selected 4 key insights from the conference.

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Travelling, Dining out, Entertainment… Here's What the Chinese Spent $146 Billion on Over New Year

Chinese New Year, also known as the Spring Festival in China, is an important Chinese festival celebrated at the turn of the traditional lunisolar Chinese calendar. Chinese New Year holiday is a time when Chinese citizens reunite with their family and usually a time when they spend.

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How Chinese Brands Won Over Our Hearts this April Fool's Day

For brands around the world, April Fool’s Day is the perfect chance to communicate with their audience and improve brand awareness. Nowadays, Chinese brands are more global-centric and have started relating with the international audience by tapping in the global festivals and topics. We have picked two of the best Chinese campaigns embracing the sense of humour on this April Fool’s Day.

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