Posts tagged chinesesocialmedianewtrend

The North Face's NFT Launch in China: A Case Study in Web 3 Marketing

The outdoor clothing brand, The North Face, has recently introduced a collection of NFTs (non-fungible tokens) in China, in an attempt to capitalize on the country's strong desire to be up-to-date. Nevertheless, the launch has sparked controversy because NFTs and cryptocurrency are prohibited in China. This article will analyze the North Face's NFT launch in China as a case study and examine how it could serve as an effective model for successful Web 3 marketing tactics. We will also demonstrate how marketers can collaborate with our team for their future Web 3 marketing endeavors.

Blog, NewsGuest User11 April 2023web3.0, marketing, chinesesocialmedianewtrend, NFT case study, ChinaMarketingComment

Video Streaming in China: A Diversified Market for Brands

For Asian tech companies, the battleground of them has expanded into the lifestyle sector. They are scrambling to capture grocery shoppers of all ages. It is noticeable that a new business model that’s getting a lot of funding is that of Nice Tuan, the so-called community group buying. Thus, tech companies are clearly aggressive about online grocery and are diversifying their portfolios to secure market shares.

Blog, TrendGuest User22 April 2021comms8, videomarketing, chinesemarketingagency, chinamarketagency, chinesesocialmediamarketing, chinesesocialmedianewtrend, videomarketinginchina, chinadigitalmarketingagency, wechatmarkting, Social media, Intergrated marketingComment