Video Marketing in China: Unlocking a Multi-Billion Dollar Opportunity

China’s video streaming market is booming, with over 944 million users and $47.5 billion in value by 2023. Discover how brands can leverage streaming platforms and live commerce to engage with Chinese consumers.

BlogSweeta Lovelyta25 September 2024socialmedia, videomarketing, videomarketinginchina, asia, videostreaming, KOL, KOC, Content StrategyComment

Naevis Debuts as SM’s First Virtual Artist: The Next Big Trend in Marketing

Naevis debuts as SM’s first virtual artist, redefining social media marketing. With over 5.04 billion global users, social platforms offer brands endless opportunities. Discover how virtual artists are shaping the future of digital engagement.

BlogGuest User18 September 2024SMentertainment, sm, aespa, exo, redvelvet, naevis, virtual, virtualartist, smnaevis, AI, socialmedia, socialmediamarketing, southkorea, seoul, naevisdebutComment

China’s E-Commerce and Social Media are Merging in 2024

China’s social commerce is evolving rapidly, blending e-commerce and social media. With live streaming driving a market valued at nearly 5 trillion yuan in 2023, platforms like Taobao and JD.com offer unprecedented opportunities for brands to engage consumers.

How Social Commerce is Driving Business Growth in Southeast Asia

Southeast Asia’s social commerce is booming, driven by mobile-first consumers and influencers. With $42 billion in potential by 2025, the region offers massive opportunities for brands. It’s your turn to tap into Southeast Asia's dynamic digital market.

China’s Booming $5 Trillion Market: How Can Foreign Brands Engage With Local Communities

China’s economy defied odds during the pandemic, and their brand value soared. A massive $5 trillion opportunity awaits for foreign brands to tap into China’s booming consumer market. The key takeaway? Now’s the time to win over Chinese consumers.

BlogGuest User28 August 2024Xiaohongshu, Rednote, REDComment